Unbeatable Together – Logistics and Marketing Joining Forces
When:
Where: Let's Talk Stage
Marketing relies on smooth, efficient logistics – because even the most creative campaign falls flat if products are unavailable or deliveries are unreliable. Especially in the age of TikTok, Instagram & Co., where viral trends can cause demand to skyrocket overnight, logistics becomes a decisive success factor. But logistics also benefits from marketing – not only when it comes to polishing its often outdated image and presenting it as a high-tech industry with critical, forward-looking relevance. The potential goes far beyond that. Logistics and marketing are now inseparable – and together, they are unbeatable.
